Meet John, an Amazon seller who used to run ads blindly, hoping for the best. He spent heavily without understanding where his money was going. One...

Looking at Walmart’s advertising examples is a great way to learn from successful brands, inspire your next campaign, and improve your ad strategy. The catch? You...

“Is Amazon PPC worth it?”  You’ve most probably asked yourself this question at some point. The short answer is YES. However, not all PPC campaigns will...

How Does Amazon’s Page Layout Affect Your PPC Costs? One of our Amazon PPC account managers brought up a fascinating point last week that I would...

Can you show up twice as a Sponsored Product on the same product on the first page of Amazon? The answer is Yes and No. First...

What are the most common mistakes we see when auditing Amazon PPC accounts? In 2023 we’ve audited 100’s of Amazon brands, we’ve seen it all! One...